Privacy Policy

EFFECTIVE DATE: 03/20/2025

LUTHOR PRIVACY POLICY

Effective Date: March 20, 2025

Luthor, Inc. ("Luthor", "we", "our", or "us") is committed to safeguarding the privacy of individuals ("you" or "users") who interact with our website, platforms, and services (collectively, "Services"). This Privacy Policy ("Policy") describes in detail how we collect, use, disclose, and protect personal information as defined under applicable privacy laws including, but not limited to, the California Consumer Privacy Act ("CCPA"), the European Union's General Data Protection Regulation ("GDPR"), and other relevant data protection laws.

1. Personal Information We Collect

Information Provided Through the Services: We collect personal information that you voluntarily provide when you register to the Services and create an account, such as your full name, email address, password, domain of activity and jurisdiction, phone number, and any other information you choose to provide. We also collect the contact and billing information of our customers. If you consent to receiving newsletters, marketing, and promotional information from us, we will process your email address for sending such information.

Information Provided Through the Website: When you use the Website, we collect and process your full name, email address, title, company name, industry, phone number, LinkedIn profile URL, and curriculum vitae (CV), when you interact with the Website, for example, by filling in your details on the “Contact Us” form, requesting a demo, or submitting a career application.

Information Automatically Collected: We automatically collect certain information through your use of our Services and Website, such as cookies, pixels, tracking technologies, traffic data, IP address, browser type and language, geo-location information, hardware type, operating system, internet service provider, session durations, pages viewed, and other user actions.

Information from Other Sources: We obtain information from publicly or commercially available sources, third-party data platforms, partners, and service providers.

Information You Provide to Us in Person: When you visit our exhibition booths or attend events, we collect your contact details to respond to inquiries and provide additional information.

Information from Online Interactions: We collect information from interactions such as webinars, social media contacts, or business communications, including full name, email address, messages, and other voluntarily provided information.

2. Purposes for Processing Information

We process personal information for:

  • Service Provision: Account creation, service delivery, support, personalization, and administration.
  • Website Usage: Handling demo requests, communications, website analytics, and customization.
  • Administrative Purposes: Customer support, internal quality control, establishing business relationships, and protecting rights.
  • Marketing: Tailored offers, targeted advertising, market research, and new product development.
  • Security and Compliance: Fraud prevention, audits, error identification, legal compliance, investigations, and legal claims defense.

3. Cookies and Similar Technologies

We, as well as third parties that provide content, advertising, or other functionality on the Luthor Website and Services, use Technologies such as cookies, beacons, and tags to analyze trends, administer the website, and track users’ movements around the Website or the Services and to automatically collect information through the Website and Services. We use Technologies that are essentially small data files placed on your device that allow us to record certain pieces of information whenever you visit or interact with the Website and Services. These are all sent to your device by the web server when you browse online. Your device removes session cookies when you close your browser session. Persistent cookies last for longer periods. You can view the expiry date of each cookie, through your browser settings.  We use both types for storing users’ settings (e.g. language preference), for authentication and for improving the user experience on our Website. Users can control the use of cookies at the individual browser level. If you reject cookies, you may still use our Website or Services, but your ability to use some features or areas of our Website may be limited. If you would like to opt out of the cookies and similar technologies we employ on the Website and Services, you may do so by blocking, deleting, or disabling them as your browser or device permits or by changing your setting and preferences here . We may collaborate with Google or other third parties that serve ads based on a user's prior visits to our Website or other websites.

4. Sharing Your Personal Information

We may share your information with:

  • Service providers performing business functions on our behalf.
  • Affiliates and business partners.
  • Authorities in response to legal requirements.
  • Parties involved in business transactions such as mergers or asset sales.

We do not sell your personal information.

5. International Transfers

Your personal information may be transferred internationally, including to the United States. Appropriate safeguards such as Standard Contractual Clauses are implemented to protect data during such transfers.

6. Data Retention and Security

We retain personal information only as necessary for business purposes, legal obligations, dispute resolution, and agreement enforcement. We implement robust security measures to protect your personal information.

7. Your Privacy Rights

Depending on your jurisdiction, you have rights to:

  • Access your personal information.
  • Request correction of inaccuracies.
  • Request deletion, subject to legal exceptions.
  • Object to or restrict processing.
  • Data portability.
  • Withdraw consent.

California residents specifically have the right to:

  • Know categories and specific personal information collected.
  • Request deletion of personal information.
  • Non-discrimination for exercising these rights.

To exercise these rights, contact us at privacy@luthor.ai.

8. Children's Privacy

Our Services are not intended for individuals under the age of 18. We do not knowingly collect personal information from or about minors under 18 years old. If you are under 18, do not provide any personal information without the consent and involvement of a parent or guardian. Should we become aware that we have collected personal information from a minor in violation of applicable privacy laws, we will promptly delete such information. If you believe we may have collected such information, please contact us immediately at privacy@luthor.ai.

9. Changes to this Policy

We will occasionally update this Notice to reflect new legislation or industry practice, Company changes and customer feedback. We encourage you to review this Notice periodically to be informed of how we are protecting your Personal Information.

10. Contact Information

For questions, concerns, or to exercise your rights, please contact:

Luthor, Inc.
Attn: Privacy Officer
128 King St. Suite 300
San Francisco, CA 94107
privacy@luthor.ai

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